French-born Garance Dore launched her now immensely successful fashion blog with text and illustration, rather than the typical photography-heavy posts of the street-style blogger. While continuing to feature her drawings, Dore’s blog now chronicles her fashion observations through the added mediums of photo and video. The popularity of these illustrations has allowed her to expand her career as a blogger into other artistic endeavors, and as of yesterday, the drawings are now available in print form.
This is not the first time Dore’s art has been available to the public, as she has also collaborated with both Kate Spade and Gap, with the t-shirts she designed for the latter selling out within hours. Deborah Lloyd, the creative director of Kate Spade, had been a follower of Garance’s blog, and got in touch with the artist in terms of collaborating for a capsule collection. Dore served as the perfect fit for the French-themed fall/winter 2012 collection that featured her 1950s-esque prints on dresses, skirts, sweaters, bags, iPhone cases, etc. as well as a very French aesthetic, with it’s A-line skirts and bow detailing.
Dore and her boyfriend, fellow uber blogger Scott Schuman of The Sartorialist, have led the way for street style photographers, with Dore providing a more in-depth and personal look at her subjects. The blog reads as a letter from a friend, giving it a personable touch in the fashion industry, which can sometimes seem out of reach. Features include “Career,” profiles of women she finds inspiring (from a buyer for Opening Ceremony, to the founder of BabyCakes, the gluten-free bakery on NYC’s Lower East Side). Other successful women offer up various tidbits in “Essentials,” an insight into their inspirations, makeup favorites, and reading lists, etc. and tips on navigating cities throughout the world in “City Guides.” Dore’s web series, “Pardon My French,” a video diary of her life during fashion week, demonstrates her ability to think ahead of blogging trends, allowing her readers an access to the world of fashion that they have never been given before.